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Distribution
This is the backbone of our business. Without distributors in the Indian market, little trade would occur. While we have our own warehouse facilities in our markets we also supply to hundreds of sub-distributors directly or indirectly.
In the case of FMCG Management we generally have only one distributor per product per area. This ensures a guarantee of future business for you the distributor and in turn results for all.
We believe in appointing only distributors with facilities and available resources suitable for the chosen product.
We have experienced regional managers (6) and sales team (23) to support the distributors.
Our continuous feedback, promotions, influence with the retailers helps in better marketing and encourages our distributors.
Distribution Chain
IMPORTER
7 CARRYING & FORWARDING AGENTS (In all Major towns)
73 DISTRIBUTORS
RETAILERS - 3000 A class, 2000 B class, 173 wholesalers.
(We have a lot of key accounts like Food- World, Giant Hypermarket, Big Bazaar).
CONSUMERS (We have a mailer of imported products with a circulation of 40,000 which features only imported products.)
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